Good question. The response will be defined by several factors including the age of the site. If the page is newly launched, the greatest need is to disseminate and promote the site. Recall that one of the most valued questions Google, for example, the granting of pagerank (an index by which you measure the popularity of a site) is ancient. That is, sites with more seniority have more pagerank.
This leads to a second theme, or rather, observation in the early stages of the life of a site, we have very little chance of achieving good. How can we remedy this then? If the site is new, the need is most acute of visitors. You may want to visit Asana to increase your knowledge. In later stages, we can improve your aim and try to get more visitors to become customers. But at first are all welcome. But as you surely will not have a good pagerank, and we can not rest with the visits will generate appear in the natural results of search engines, which at first we positioned incorrectly, we must seek other means to get visits, the number one fuel websites. So now, we appeal to online marketing campaigns with the aim of our site is made known to users of the niche that we aspire to conquer.
The question then arises whether online advertising campaigns can help achieve a better positioning in search engines. The answer is yes. Anything to help increase traffic, have a positive impact on search engines. But we must not ignore the actions of SEO, that is, site optimization, to achieve a good positioning in search engines. Then, supported by online marketing campaigns, actions for the dissemination of the page and site optimization we can begin to move up in the pagerank. Once we get a better traffic flow, everything will be much easier. Through the promotion and presence in social networks (called SMM, Social Media Marketing) we can begin to position ourselves as relating to our niche. At this point, we must be well watch our Web Analytics that will allow us to know the origin of our visitors, where to enter the site and how long they stay, and other useful information. The plan is presented first, and position later. There are many techniques that can help us to improve our target users. A study of the desired profile visitor can contribute to “tune” the subsequent actions designed to increase click through rates. That is, we first define what the ideal visitor to our site. Then we apply ourselves to get it. If you liked this post and wants to put in place, you can smoothly, provided you cite as a source